We will Know more details about “What is an OTT platform ?” in this post. OTT stands as Over-the-top. OTT application is a kind of app or service which gives a product over the internet and bypasses traditional distribution which is currently available in markets. if we take the example of OTT services come over the top are most related to entertainment and communication and are generally, if not always, lower in cost than the traditional method of delivery. also if any movie will release then no need to go to the cinema hall, you can see it on own TV which has OTT.
The application we use like Skype, Netflix, Youtube, Whats-app, Face Time that use in your internet connections to do a video or a voice calls can be termed as OTT Applications, by this, the telecom company has no right or control over this applications functioning process. On a recent study OTT as a big competitor for telecom companies, the telecom company is expected to lose over $480 billion of revenue to OTT operators.
Top Industry Leaders who are using OTT Platform
Best OTT Video Platform Providers in the market
Why people are using OTT
- High-value and quality media content at low cost: Streaming services like Movies or videos are widely considered a cost-effective alternative to traditional cable packages. A Netflix HD subscription is currently $12.99 per month, while non-HD plans cost $8.99.
- Original media content: If you see in recent years, OTT providers like Netflix and Amazon Prime providing the original copy of contnet that is exclusively available through their service. Platforms like HBO Go and Disney+ also have exclusive streaming licenses for previously televised content.
- Compatibility and connectivity with multiple devices: Means if you are taking one OTT content ,then you can share it in many devices . From many years, watching cable television required a television set. Today, we can watch OTT content from a broad range of devices. Any account holder can enjoy the same OTT experience from a gaming console, smartphone, tablet, or smart TV, so it is more usable by people.
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